
The clothesSimple
Simple
and good
One
What we make
We make four things. Tees, hoodies, crewnecks and jackets.
That is on purpose. A short list is easier to get right.
Every piece is made to be worn every day, not saved for later.


Wear it out.
Wear it home.

TwoHeavy where
Heavy where
it counts
We use thick cotton. It feels soft but it is not thin.
The seams are stitched twice so they hold. The collar keeps its shape.
Wash it, wear it, wash it again. It stays the same.
Three
How it fits
01
True to size
Pick the size you always pick. It will fit how you expect.
02
Room to move
A little loose in the body. Not tight, not baggy.
03
Built to layer
A tee under a crewneck under a jacket. It all works.
Every product page has a full size guide with real measurements.
The idea
Everything
Everywear
One shirt for every day of the week. That is the whole idea.